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Our Marketing and Communications Manager Phoebe reflects on her standout moments of 2024, the path that led her to where she is today, and her favourite FINLAY frames!
F I N L A Y Meets: Phoebe
Phoebe, is our Marketing and Communications Manager. A fashion enthusiast with over ten years of experience in the luxury fashion and retail industry, Phoebe reflects on her standout moments of 2024, the path that led her to where she is today, and of course her favourite FINLAY frames!
 
  

Phoebe wearWallace Olive Spectacles - $200

 Where do we find you?

Everywhere! Notting Hill and Soho - during the Summer months I am here, there and everywhere due to all the fun events and pop ups we are at. 

What do you enjoy most about working at FINLAY?
The authenticity of the brand. It’s genuine, purposeful, and built on real values. Seeing the positive impact we make for our customers is incredibly fulfilling!

   

Your current favourite FINLAY frame?

I love to switch it up all the time - at the moment I am enjoying Wallace in Olive Specs but, I think Tavistock Hibiscus is a fab frame. I adore the bright colour and its bold, unique style. 

How did you get to where you are today?
Fashion has always been a passion of mine, and I’ve always enjoyed being around people. At eighteen, I decided to dive straight into the fashion industry. I was lucky to begin my career in Personal Shopping at Selfridges, where I had the privilege of working with amazing clients. Later, I transitioned to a Luxury Resort Wear brand, where I focused on building their CRM and VIP relationships. It was during this time that I realised I wanted a role that merged brand communication with a personal, relationship focused approach. That insight led me to the field I’m in today, and I truly love how it brings together the passions that have always driven me.
 
 
Your favourite FINLAY moment of 2024?

There have been many this year but, one I will never forget is FINLAY being one of only five English brands invited to 10 Downing Street. It was quite a surreal experience and made me really proud to be a part of such an amazing brand. 

A piece of advice you live by?

My Mum has always said: "Believe in yourself" - try to trust and enjoy the journey, even if it isn't the one you initially imagined. Stay open, be persistent and confident and you'll end up where you're meant to be. 

Any exciting plans for 2025? 

Personally, I'm hoping to travel more and make more incredible memories with my loved ones. Work wise, I can't say too much but, I am really excited for 2025 - we have lots in the pipeline in terms of events and also collaborations.. watch this space! 

  

Phoebe wears Ledbury Black Sunglasses with Orange Lenses - $225

Plans for Christmas? 

Christmas is always a bit of a whirlwind for me, I'm looking forward to quality time with family and friends and hoping to squeeze in some moments of rest amidst the festive chaos..!

Any New Year's Resolutions for 2025?

To be more present. 

If you had to pick one, what is your favourite FINLAY frame of all time?
Has to be Ledbury! The Champagne Specs and the Black with Orange Lens Sunglasses are my favourite colourways. They are timeless and complement any outfit. 

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